WANTED: Global Society Strategists

In most human endeavors, from the industrial revolution to this day, specialization has increasingly been the norm in global society.Unquestionably, specialization has a lot of merit and practical advantages; that is why specialization has become such an integral part of modern society. During recent decades, however, the pendulum has tilted excessively in that direction, to such an extent that nowadays it is very rare to find professionals, all in a single person, with the qualifications and gusto for a general, holistic approach to problem solving. That is certainly the case across the whole professional spectrum, from physicians to engineers.

Social sciences are not the exception to this phenomena. For instance, very legitimate fields of specialization in political science typically read: migration, gender and race/ethnicity issues, campaign finance, interest groups politics, political regulation, applied democratic theory, representation and state politics, education, health and nutrition challenges, to name just a few. In short, highly specialized and indispensable fields, mostly very worthwhile bottom-up approaches to so many challenges that have to be confronted and resolved. Albeit, concentration in top-down aspects of globalization are ostensibly absent.

Almost invariably, experience has repeatedly shown that a well executed Zoom-In/Zoom-Out approach pays dearly. In other words, it is imperative to see and work on the trees on a daily basis, but never at the expense of losing sight of the entire forest. In many respects, a world mainly of specialists, like nowadays, hardly fits the bill.

The world should not continue to approach global challenges with mostly local solutions. All too often, local rigidities and dysfunctionalities get in the way of otherwise fair and constructive global processes. The labor market is an excellent example of this. Granted, also all too often these global processes are impregnated with a great dosage of creative destruction within themselves. Make no mistake about it: However well understood the creative destruction concept is perceived, it is very painful and difficult to overcome (chiefly in the short-term), particularly for the minorities in the losing end of the global process. Hence, the inevitable creative destruction process is a foremost reason behind all fear and grief behind a great deal of the globalization process, in the socio-economic side.

Being anxiety and fear such prevalent emotions, many global processes are resisted at best and repudiated at worst, understandably so. The solution, however, does not reside in evading globalization. That cannot be done for long, nor for good. Hence, the sooner we learn to successfully adapt to globalization … the better.

The EU, in fact, is an excellent example of  the many pitfalls and limitations that a piecemeal, not holistic enough approach implies. The overwhelming benefits of a profound integration, a true European confederation of states, is evident. Nonetheless, the enormous political difficulties that prior definitions leading to a meaningful confederation imply is what has been causing a permanent attitude of kicking-the-can-down-the-road approach among the major players, until now. This has been a very human and understandable approach, yet an indeed elusive, highly dysfunctional way of trying to solve things.

In any complex socioeconomic and political situation, as long as the Cost/Benefit and the opportunity cost concepts are not clearly and sensibly incorporated into the equation, any adjustment process will be unduly painful and/or unnecessarily prolonged. These couple of concepts, the cost/benefit and the opportunity cost involved, are of paramount importance. In the EU’s case, that has been utterly evident.

Likewise, the incentives factor is also foremost. That is, the major reason behind an inappropriate assessment of the cost/benefit equation in the political world lies in a mostly horrendous set of wrong incentives at work. Let’s mention the most obvious one. It is not an exaggeration to state that most of the endeavors of key political players, with almost no exceptions, is permanently focused in retaining power or regaining it, depending upon the particular circumstance. Consequently, most of the time, short-term considerations prevail over long-term, strategic ones. That is neither an intelligent, nor an effective way to overcome so many challenges that require statesmanship, a reasonably balanced long-term perspective for effective problem solutions.

The poor state of affairs in most contemporary profound socio-economic challenges (and opportunities) has to do with a highly dysfunctional political system across the globe. And that should not be a surprise.The world’s present socio political system has not experienced any major evolutionary virtuous change since the dawn of the USA. Hence, its current ineffectiveness in addressing major problems.

An appropriate understanding and observance of governance is a sine qua non condition for success. That is another way of defining the poor state of global affairs now.

Our suggestion about the need for a generalist approach is in addition to, not instead of. All great bottom-up work being done must continue to be done and improved. Most of the current research and analysis is very well conducted and useful. But it is not enough. A holistic, top-down approach to enhance and boost all valuable bottom-up endeavors must also be simultaneously at work. It is not one or the other. Both approaches are indispensable, if appropriately done, both approaches reinforce each other. It is the only known way to maximum effectiveness.

Contemporary global needs (and its corresponding opportunities) pose an imperative requirement that is far from being well served: the need to develop what can be termed as Global Society Strategists.

Value-Driven Social Enterprise Lead Globalization

Today is Social Enterprise Day and it’s an important movement toward globalizing business that recognizes value-driven companies are leading the way to a better life for people around the world. Last year, Inc magazine wrote a piece on How to Build a Value-Driven Business, which outlined some important points we would like to share with you.

  1. Value-driven business are mission focused (and the mission isn’t to make shareholder’s portfolios more green).
  2. Value-driven business, instead, aligns it mission to a demand in the marketplace.
  3. Value-driven business builds from a foundation deeply rooted in the mission.
  4. Value-driven business does one thing very good. Focus is key to success.
  5. Value-driven business works in the sun light and never hides anything.
  6. Value-driven business treats its workers well.
  7. Value-driven business builds its teams and invests in its people at all levels.
  8. Value-driven business invests in education and take a “life-long learning” approach to team build and stance toward the marketplace.
  9. Value-driven business practices socially responsible marketing communications.
  10. Value-driven business are dogged about profit, but not for its own sake.
  11. Value-driven business incorporates as a B-corp; it’s a higher standard of business than S-corp, C-corp, and LLC.

To start a sustainable business that addresses a market need and is driven by a mission focused on improving lives, you may need start-up money. We found some great advice on honing your pitch to venture capitalists.  Here’s the jest:

  • Have a solid business plan that follows a sustainable business model.
  • Craft your pitch to explain the 5 W’s and H in less than 8 seconds.
  • Know how you’re pitching to.
  • Be clear. Be crisp. And deliver with charm.

Finally, we want to add some resources you could use to learn more about social entrepreneurship, social enterprises and the organizations that are supporting these endeavors.

Resources for Social Entrepreneurship

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Comments on True Progressivism.


We could not agree more with this week’s cover article on The Economist, True Progressivism: The new politics of capitalism and inequality.

 A new form of radical centrist politics is needed to tackle inequality without hurting economic growth.

–– The Economist

The contemporary economic and political system has not experienced any major upgrade since the foundation of the United States. It is time for a drastic, virtuous change. How to go about it? There are no easy answers. The extremely complex situations within and among developed nations do not lend themselves well for major constructive change in the near term. Developed nations have many loose bolts that have to be tightened to open the way for what is required. Thus, it seems that from that angle, it may take a long time (maybe decades) for that virtuous evolution to materialize, if at all.

The urgency of the matter is unquestionable. The time has come for a Global Social Revolution. With those ideas in mind, an original and provocative approach is offered in my book Globalization. In essence, it consists in jump-starting and fast-tracking economic growth in failed nations. The initiative is called the Turbo-charged Global Project (TGP) and is based on applying, in a systematic manner, the major factors at work in formerly very poor nations that have recently transformed themselves from rags to riches in just a few decades. Download the TGP whitepaper (424).

Those countries are the most powerful, uncontroversial testimony that a profound virtuous transformation from rags to riches can be accomplished anywhere, anytime, provided that the TGP system is appropriately implemented. Through a reverse/engineered analysis, those factors have been de-codified and the proposed TGP system has emerged.


Four Ways the Olympics can Inspire Global Business

In a recent article I wrote for The Christian Science Monitor, I outline how the Olympics inspire global business. My article starts with the comparison between the athlete’s desire to stand out juxtaposed with how businesses strive for the same. Here’s what I wrote:

The Olympics embody the ideal of globalization. High-performance competitors push each other to do their best in an arena where everyone follows the same rules. An Olympian’s dream is to stand out – not only in his or her own country but around the world. Global companies aim to do the same.

So, what can business executives and social entrepreneurs learn from the Olypmpics. What do you think about these four points:

  • Mankind is able and willing to compete peacefully, even joyfully.
  • Global competition is the great equalizer.
  • Globalization has to be very orderly.
  • Before competition comes preparation.

The concept of global, social, and economic human activity is not new; it has been around since the beginning of mankind. Yest the focus, diffusion, intensity, amplitude, and spontaneity with which this phenomenon has presented itself in recent decades are remarkably new. Now that the Olympics have come to a close,what’s your opinion.

How do the Games inspire global business?


Globalization and The Olympics (Part II)

As mentioned in our previous post (Globalization & the Olympics (Part I),  the Olympics, as well as sports in general, are a zero-sum-game. In contrast, and most fortunately, the globalization phenomena is not. Thus, in the globalization socio-economic phenomena at large, the possibilities are virtually unlimited. This rarely recognized, virtuous characteristic of globalization has to do with the fact that global society’s unsatisfied needs, by themselves signal the right course of action to follow. The signals of the road to follow are of a very varied nature, being the price mechanism one of the most important ones.

This course of action concept is a universal one, and as such, applicable to any human level: individual, corporate or nation. The course of action to follow is constantly signaled by huge opportunities in a myriad of activities in every area: from the glittering-headline-grabbing high-tech area, to less glamorous yet indispensable activities for human well-being (from lodging and restaurants, to taking care of children, the elderly, and gardening, among hundreds of activities). This is why so many nations in all corners of the planet (companies and individuals too) have not only adapted, but have been handsomely profiting from globalization. Those individuals, companies and nations, have made the right reading about what’s going on and where, and diligently have prepared themselves for those opportunities. Beyond the profitable areas of endeavor detected, being permanently prepared to learn new approaches, with an open, flexible mind, is the most valuable asset anyone can have, at the three levels previously mentioned. In that respect, in my book, GLOBALIZATION, numerous successful examples are provided.

In a nutshell, there are a few very important points to highlight when making the comparison between the Olympics and globalization:

  • Like in the Olympics, in globalization the most adequate mindset is the one that better suits competition: adequate prior training, high spirits, effective teamwork, and so on.
  • Like in the Olympics, globalization has to be a very orderly process, with clear cut rules, widely known by all participants. Big problems can be avoided if this aspect is adequately observed.
  • Like in the Olympics, the fundamental spirit behind globalization must be a joyful one, of gratitude to be able to access the global market, provided that the adequate preparatory work has been done appropriately.
  • Unlike in the Olympics,  given that globalization is not of a zero-sum-game nature, there is room for everyone, provided that major impediments to improve competitiveness are removed. Prejudice, fear and ignorance are usually behind the huge and very common impediments to raise competition in most places on Earth. In short, the key word of the successful globalization game is competitiveness.

In early July, from the 4th to the 16th of July, the 53d edition of the International Mathematical Olympiadtook place in Mar del Plata, Argentina. There were 548 contestants from 100 nations. This competition is for students younger than 20, not yet enrolled in universities. This annual event, that initiated in 1959 with only 7 countries in competition, was practically unmentioned in most media. Granted, a math olympics is not as glamorous as the sports Olympics. Nonetheless, knowledge and organization, in all shapes and forms is what successful competition in the global arena is all about. Unquestionably, there is plenty of room for improvement in the global society mindset, in order to better capitalize the many opportunities available for the organized, hard working teams, be it at the company or country levels.

The Olympics are an excellent manifestation of mankind’s high spirits. They are also, in many respects, a splendid testimonial and an unsurpassable role model for the globalization process at large.

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