Archives for August 2012

Four Ways the Olympics can Inspire Global Business

In a recent article I wrote for The Christian Science Monitor, I outline how the Olympics inspire global business. My article starts with the comparison between the athlete’s desire to stand out juxtaposed with how businesses strive for the same. Here’s what I wrote:

The Olympics embody the ideal of globalization. High-performance competitors push each other to do their best in an arena where everyone follows the same rules. An Olympian’s dream is to stand out – not only in his or her own country but around the world. Global companies aim to do the same.

So, what can business executives and social entrepreneurs learn from the Olypmpics. What do you think about these four points:

  • Mankind is able and willing to compete peacefully, even joyfully.
  • Global competition is the great equalizer.
  • Globalization has to be very orderly.
  • Before competition comes preparation.

The concept of global, social, and economic human activity is not new; it has been around since the beginning of mankind. Yest the focus, diffusion, intensity, amplitude, and spontaneity with which this phenomenon has presented itself in recent decades are remarkably new. Now that the Olympics have come to a close,what’s your opinion.

How do the Games inspire global business?


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